A picture’s worth

Imagine the Sahara desert without any Dates, camels or occasional passersby – that’s what the World Wide Web would look like without any images in file extension jpeg. People in the advertising industry would definitely agree to this because they live and thrive not only on the words they use, but also on the quality of photos they have.

When I was in advertising, I learnt so many things. Aside from learning how to exaggerate things a little bit for our clients, I was also transformed from being a copywriter into a graphics designer. That’s when I came across the words of the trade such as file extension jpeg, photo enhancement, color separation and the like. That’s when I also proved that flexibility is really an asset.

If I didn’t explore and go beyond my limits, I wouldn’t have found out that I have an eye for good photos, too. More than this, perhaps, I would not have discovered that an image should be a file extension jpeg or format for it to be accepted for processing. Nonetheless, I went as far as knowing only the basics of Photoshop, Illustrator, and Quark Express.

Now, look! This blog entry is a picture-perfect example of a boring life without images, doesn’t it? Quite far from the hotel guide I (with the Creative Department Team) made for Alpha Tours. Let’s make it shine a little with a thumbnail.